Matthew Dernoga 10/14/25 Matthew Dernoga 10/14/25

The Art of Storytelling (a.k.a. Why Nobody Wants to Read Your 100 Slide Deck)

Welcome to the analyst’s paradox:

We worship the data but forget that people aren’t spreadsheets. They’re humans. Humans don’t want to scroll through chart 76 of 100. Humans want a story.

Robert Bailey 10/5/25 Robert Bailey 10/5/25

Researchers don’t need to be scared of AI, we were prompt engineers long before it was cool, we just didn’t realize it

Researchers were AI prompt engineers long before it was cool — they just didn’t know it

If you’re like us at Wiley, you’ve probably seen no shortage of posts on LinkedIn from people claiming to have unlocked the secrets to writing the most effective AI prompts. They give examples that imply finding the exact right combination of words can reveal almost mystical knowledge.